Visual Communications Specialist - Signage


Job summary

Future Recruitment Ltd
Printing, Printing - Digital Printing, Printing - Screen Printing, Printing - Wide Format
Contract Type:
Full Time
Expiry Date:

About the job




£ Open (Depending On Experience) + Pension

Our client is an established signage company based in Lancashire specialising in Signage, Window Graphics, Digital Signage, Exhibitions, Displays and Point of Sale.

They are currently looking to recruit and develop a Visual Communications Specialist to join their team.

Position Description:

  • Responsible for reacting to initial customer enquiries through to sales activities from lead generation which could include making appointments as required.
  • Develop and implement agreed Sales and Marketing Plan which will meet both personal and business goals of expanding customer base in the marketing area including all Social Media platforms.
  • Manage & Develop nominated development accounts and identify potential accounts to grow to agreed target.
  • Customer Service support to achieve customer satisfaction and future revenue generation, in line with company vision and values.


  • Serve as first point of contact for walk-in, email, ecommerce and telephone customers.
  • Develop and maintain a database of qualified leads through referrals, telephone canvassing, direct mail and email.
  • Follow up on new leads and referrals resulting from telephone, marketing, email activity and social media.
  • Identify sales prospects and contact these asking intelligent questions and ensuring the brief and client requirements are understood.
  • Sell consultatively and make recommendations to prospects and clients using various products and the Selling Solution System.
  • Execute a variety of marketing functions: In-centre database mailings based on targeted POS lists, thank you cards 5-7 days after order is complete, implement a call-mail-call program, distribute press releases regarding centre activities, and execute mail campaigns as part of Centre Marketing Plan.
  • Prepare estimates and establish/maintain estimate follow-up procedures.
  • Complete all paperwork and follow established centre procedures from initiation through completion of a project (i.e., Work Order, pre-payment collection, credit approvals, POS entry, artwork approval, delinquent account collection, reporting).
  • Prepare estimates and establish/maintain estimate follow-up procedures.
  • Communicate with customers on order status and changes to the production schedule.
  • Maintain an attractive retail environment (clean, organized and functional).
  • Prepare status reports, including activity, closings, follow-up, and adherence to goals for weekly sales meetings.
  • Participate in centre staff and sales meetings.
  • Support the Centre Partner or Centre Manager as needed with reports, close-out, invoices, and daily, weekly and monthly paperwork.
  • Ensure WIP summary is up to date.
  • Assist in the implementation of company marketing plans as needed.
  • Perform market research, competitive shops and customer surveys.
  • Identify and resolve customer satisfaction issues.
  • Establish and maintain effective team relationships with all support departments.
  • Adhere to all company policies, procedures and business ethics codes.
  • Contact customers within 3-5 days of order completion to confirm customer satisfaction.
  • Demonstrate the ability to carry on a business conversation with customers and decision makers.
  • Participate in and practice the sales mentality of "Everybody Sells". Constantly be looking for sales opportunities for the centre.
  • Serve as a backup for answering the phone if the Partner, Manager and sales/service employees are busy assisting other customers.
  • Assist at the front counter as needed. Understand the sales process enough to consult with customers to determine project needs and solutions.
  • Chase up Estimates to drive sales conversion for the centre.
  • Participate in marketing events such as open house(s) and telemarketing programs.
  • Assist in collection of account receivables.
  • Coordinate shipping schedules and delivery of merchandise and services.

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